Business cards are the bite-sized windows that allow new customers, prospective collaborators and for colleagues in the industry. So, needless to say, the way you present your business card is oh-so important!

Business cards are the visual print representation of your brand. Giving out one of your business cards in any situation makes you look professional and legitimate. Therefore, designing your business cards in way that best represents you is crucial in your marketing strategy. Along with the composition of your design, choosing the type of finish between coated, matte and glossy is an important factor to consider. How will you make up your mind on which coat is better?

Don’t worry, our team at A Team Printing have got you covered. Here is our run down on the various business card finishes to choose from.

 

Baby Shower Invitation Card Design - A Team Printing Perth digital print services printing services Perth printing Perth printing companies Perth

Gloss – The shiny classic that never gets old!

Sometimes the classics are the best. That could stand very true for you. As the name suggests, this is a finish that gives lots of shine, making it ideal for full colour images. Gloss also adds an extra means of protection for your cards by making them less capable of tearing. If your business cards contain a headshot, the gloss finish will also add an extra boost in the hues. The glossy, smooth paper finish is similar in texture to a glossy magazine. It can give a professional look to business marketing collateral and any other kind of print job where you want to show off colour.

Matte – Contemporary and stylish, speaks to the quietly confident brands.

Matte is the new black. Whether we are talking cars, nails and even lipstick, matte is a highly popular trend and a preferred finishing coat in this day and age. It gives your business cards a very sophisticated, sleek and contemporary look. For those who are after a minimalistic feel, matte is the best option for you.

 

Matte provides a light coating that still enhances visual designs but without much glare. While matte coated paper is slightly rougher to feel, it gives a smoother presentation than if you were using an uncoated paper finish and is much softer in appearance than a gloss coating.

 

 

Which business card print is best for you? 

 

In conclusion, selecting the right finish, whether it be glossy vs. matte – is a matter of personal preference. While we’ve helped you weigh both popular choices for your business cards, the choice is completely yours.

 

Remember that your business cards should match your branding, website and other marketing assets too. The goal is to make your business cards something both aesthetic and practical, while creating an impactful impression on your stakeholders.

 

Let us find out what is the best option for you. Are you ready to print your business cards for your Perth business? Get in touch with your team at A Team Printing today. We will find you the best solution, tailored to your unique needs!

 

 

Stages of A Print Job

The printing process isn’t as simple as sending in a word document and clicking print. There are many steps that a company must go through before the job is ready to be sent out. We explore the stages below. Need for Product Every print job begins with the need for a...

The Role of Colour Management in Digital Printing

Have you ever ordered print materials and when they turn up, the colours look nothing like they did on the screen? This is not an unusual scenario.   When you run a business a strong brand identity is crucial - and one of the key elements of that identity is your...

Choosing the Right Corporate Stationery 

When it comes to marketing and branding, we know that it is important to have your customers or potential customers recognise you quickly. Many businesses do this well with their websites, social media, and printed banners; one area that is often overlooked, however,...

TIPS TO DESIGN AND PRINT MARKETING MATERIALS

Marketing materials establish a bond with your cliental from the very beginning. In the competitive world of business, you want your material to stand out and speak directly to your targeted audience, by answering all their questions and solving their problems.   At...

Why You Need Branded Stationery

Branded stationery may seem like an indulgence for a new small business. Standard plain paper is cheap and readily available, so why spend money to individualise something like paper or envelopes or notepads. But personalized or branded stationery is a vital aspect of...

Discover the Power of Large Format Printing

With so many opportunities for marketing, and visual communication playing a large role in capturing the attention of potential customers, as well as conveying messages, large format printing cannot be underestimated.   Whether you're promoting your business,...

How To Proof Your Digital Print Services

A proof is used to create a preliminary representation of a printed piece, often providing a close or identical version of what the piece will resemble before printing takes place. This allows the client and printer to make any necessary changes on the piece before it...

The Benefits of Professional Printing Services for Businesses

While we may be embracing digital marketing and advertising in our businesses, there is still a need for printed materials, and unfortunately the benefits can often be overlooked. Printed materials remain a crucial aspect of marketing and operations - from business...

Stylish Calendar Graphic Design In Perth

Almost everyone uses calendars and they are commonly found within offices and households. Calendars can act as a great corporate promotional tool for your business year round. However, a calendar that looks dry and lifeless will never be put up on someone’s wall. Here...

LAWYERS: WHY EVERY LAW FIRM NEEDS A PERTH PRINT AGENCY PARTNER

Lawyers in Perth! This one is for you. This goes without saying - the legal industry comes with a tremendous volume of paperwork. With having to keep on top of all the documents you need at hand, it pays to have a printing agency in your corner who will handle the...